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From a small startup to a leading global agency in 10 Years.

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Evyenia Wilkins G+ – Content is anything you produce that your audience can consume with its senses

Avinash Kaushik G+ –  Content is anything that adds value to the reader’s life. It can add value by making them smarter, making them laugh, making them do their job better, rush to their child to share the video, make a contribution to a charity.

Vincent Green G+ –  I am content on a warm summer’s night with a roaring fire in the pit and some cool beer. Some scotch & cigars to close.  Content in the fact that my content is generating. Mmmmmmmmm

Mike Grehan (Facebook) –  I wish we’d stop talking about content – manure is content and so is cold porridge… not many people want to consume it though! How about creating an “experience” as opposed to content?

Kathryn Aragon G+ –  Content is any information that builds trust and authority among your ideal customers.

@ jillvan – Think of your brand as having legs. The left leg, content, makes people care. The right leg is delivering on your brand promise.



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